Apparently, when the U.S. repealed prohibition at the end of 1933, advertising campaigns for the now-legalized adult beverages were slow getting to the party. In fact, the liquor industry placed a self-imposed adverting ban to lower any risk of the return of Prohibition, while some media companies chose not to air alcohol advertisements at all.
Here we are now, nearly 90 years later, and we’re seeing something similar. This time, though, it is the marketing agencies that are late to the party. Yep — the cannabis party has been raging for nearly a decade, but where is the advertising?
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